Big Data offers a frontier of opportunities that allow businesses across all industries to improve everything from their marketing and customer service to their manufacturing and product development. Yet along with these opportunities comes a unique set of business problems. There are the obvious challenges of storing and accessing large data sets, but the bigger challenge lies in bringing together and interpreting disparate types of data. The value of Big Data isn’t in simply amassing huge amounts of information, but in extracting actionable insights through deep analysis of that data.